{"id":1695,"date":"2015-01-26T00:30:43","date_gmt":"2015-01-26T05:30:43","guid":{"rendered":"http:\/\/bizwomenrock.com\/?p=1695"},"modified":"2017-09-18T11:59:26","modified_gmt":"2017-09-18T16:59:26","slug":"inc-named-her-marketing-book-one-of-the-top-10-in-2014-for-good-reason-with-alexandra-watkins","status":"publish","type":"post","link":"http:\/\/bizwomenrock.com\/beta\/inc-named-her-marketing-book-one-of-the-top-10-in-2014-for-good-reason-with-alexandra-watkins\/","title":{"rendered":"BWR 139: INC. Named Her Marketing Book One Of The Top 10 in 2014 for Good Reason with Alexandra Watkins"},"content":{"rendered":"
<\/div>\n

How do you\u00a0become a Biz woman who ROCKS?<\/p>\n

Listen to our Interview with Alexandra Watkins of Eat My Words to find out!<\/h1>\n

Alexandra Watkins blew my mind! Super energetic and scary smart, she shares why she started her company\u00a0Eat My Words<\/em> and how she’s built a ridiculously successful business just focusing on naming companies. \u00a0Her book\u00a0Hello, My Name Is Awesome…How to Create Brand Names That Stick<\/em>, was just named one of the Top 10 Marketing Books of 2014 by Inc.! \u00a0In this interview, she shares why she decided to go from a handful of employees to none, why she thinks email marketing is still the number one way to market yourself (she takes you through a cool exercise) and why she’s addicted to peanut butter!<\/p>\n

 <\/p>\n

Alexandra’s\u00a0Kick-A$$ Quotes:<\/h1>\n

I\u2019ve taken the road less traveled and I\u2019ve used my creativity to overcome challenges, so I just look at challenges as opportunities…I look at them as creative opportunities as a way to show off my creativity.<\/p><\/blockquote>\n

People are investing in a name and a brand. \u00a0It\u2019s like a tattoo…it\u2019s going to last forever, so you better like it. \u00a0There\u2019s no reason to hurry with it.<\/p><\/blockquote>\n

\n

I took everybody along for the ride with me.<\/p>\n<\/blockquote>\n

<\/h2>\n

Alexandra’s\u00a0Favorite 5:<\/h1>\n

1. Biz Book<\/strong>: The Gift of Fear\u00a0by Gavin De Becker\u00a0<\/em>(get a free audio of this book now!<\/a>)<\/p>\n

2.\u00a0Business Tool:<\/strong>\u00a0Refresh. \u00a0OMG…you gotta get this app!<\/p>\n

3.\u00a0Way to unwind:<\/strong> read magazines and travel.<\/p>\n

4.\u00a0Way to celebrate:<\/strong> buy herself something nice (like awesome smelling candles)<\/p>\n

5.\u00a0Sweet thing \/ indulgence:<\/strong> Peanut butter!<\/p>\n

 <\/p>\n

Find out more about Alexandra and Eat My Words!<\/h2>\n

\"Eatmywords\"<\/a><\/p>\n

 <\/p>\n

Check Out Today’s AWESOME Sponsors!<\/h2>\n

\"PostcardMania\"<\/a><\/p>\n

PostcardMania<\/strong>\u00a0– Your number one choice for PROVEN Marketing that produces results!<\/a><\/p>\n

 <\/p>\n

\"LIF-hdr_977x175\"<\/a><\/p>\n

LinkedIn Focus<\/strong>\u00a0– Only the most effective strategies that help you reach your business goals!<\/a><\/p>\n

 <\/p>\n

 <\/p>\n

Love the Biz Women Rock podcast? \u00a0Rate the show!<\/h2>\n

If you love this show, I would so appreciate you rating and commenting about the show in iTunes! \u00a0Just click HERE!<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

How do you\u00a0become a Biz woman who ROCKS? Listen to our Interview with Alexandra Watkins of Eat My Words to find out! Alexandra Watkins blew my mind! Super energetic and scary smart, she shares why she started her company\u00a0Eat My Words and how she’s built a ridiculously successful business just focusing on naming companies. \u00a0Her […]<\/p>\n","protected":false},"author":2,"featured_media":1697,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[1127,2],"tags":[686,1210,285,688,687,1867,16],"class_list":["post-1695","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-podcast","category-podcasts","tag-alexandra-watkins","tag-biz-women-rock","tag-branding","tag-company-name","tag-eat-my-words","tag-inc-named-her-marketing-book-one-of-the-top-10-in-2014-for-good-reason-with-alexandra-watkins","tag-podcast"],"yoast_head":"\nBWR 139: INC. Named Her Marketing Book One Of The Top 10 in 2014 for Good Reason with Alexandra Watkins - Biz Women Rock!<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/bizwomenrock.com\/beta\/inc-named-her-marketing-book-one-of-the-top-10-in-2014-for-good-reason-with-alexandra-watkins\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BWR 139: INC. Named Her Marketing Book One Of The Top 10 in 2014 for Good Reason with Alexandra Watkins - Biz Women Rock!\" \/>\n<meta property=\"og:description\" content=\"How do you\u00a0become a Biz woman who ROCKS? Listen to our Interview with Alexandra Watkins of Eat My Words to find out! Alexandra Watkins blew my mind! Super energetic and scary smart, she shares why she started her company\u00a0Eat My Words and how she’s built a ridiculously successful business just focusing on naming companies. \u00a0Her […]\" \/>\n<meta property=\"og:url\" content=\"http:\/\/bizwomenrock.com\/beta\/inc-named-her-marketing-book-one-of-the-top-10-in-2014-for-good-reason-with-alexandra-watkins\/\" \/>\n<meta property=\"og:site_name\" content=\"Biz Women Rock!\" \/>\n<meta property=\"article:published_time\" content=\"2015-01-26T05:30:43+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2017-09-18T16:59:26+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/bizwomenrock.com\/beta\/wp-content\/uploads\/2014\/11\/Alexandra-Watkins.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"634\" \/>\n\t<meta property=\"og:image:height\" content=\"705\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Katie Krimitsos\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Katie Krimitsos\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"http:\/\/bizwomenrock.com\/beta\/inc-named-her-marketing-book-one-of-the-top-10-in-2014-for-good-reason-with-alexandra-watkins\/\",\"url\":\"http:\/\/bizwomenrock.com\/beta\/inc-named-her-marketing-book-one-of-the-top-10-in-2014-for-good-reason-with-alexandra-watkins\/\",\"name\":\"BWR 139: INC. Named Her Marketing Book One Of The Top 10 in 2014 for Good Reason with Alexandra Watkins - Biz Women Rock!\",\"isPartOf\":{\"@id\":\"http:\/\/bizwomenrock.com\/beta\/#website\"},\"primaryImageOfPage\":{\"@id\":\"http:\/\/bizwomenrock.com\/beta\/inc-named-her-marketing-book-one-of-the-top-10-in-2014-for-good-reason-with-alexandra-watkins\/#primaryimage\"},\"image\":{\"@id\":\"http:\/\/bizwomenrock.com\/beta\/inc-named-her-marketing-book-one-of-the-top-10-in-2014-for-good-reason-with-alexandra-watkins\/#primaryimage\"},\"thumbnailUrl\":\"http:\/\/bizwomenrock.com\/beta\/wp-content\/uploads\/2014\/11\/Alexandra-Watkins.jpg\",\"datePublished\":\"2015-01-26T05:30:43+00:00\",\"dateModified\":\"2017-09-18T16:59:26+00:00\",\"author\":{\"@id\":\"http:\/\/bizwomenrock.com\/beta\/#\/schema\/person\/6722c978698b3cbf05df315a70908de5\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"http:\/\/bizwomenrock.com\/beta\/inc-named-her-marketing-book-one-of-the-top-10-in-2014-for-good-reason-with-alexandra-watkins\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"http:\/\/bizwomenrock.com\/beta\/inc-named-her-marketing-book-one-of-the-top-10-in-2014-for-good-reason-with-alexandra-watkins\/#primaryimage\",\"url\":\"http:\/\/bizwomenrock.com\/beta\/wp-content\/uploads\/2014\/11\/Alexandra-Watkins.jpg\",\"contentUrl\":\"http:\/\/bizwomenrock.com\/beta\/wp-content\/uploads\/2014\/11\/Alexandra-Watkins.jpg\",\"width\":634,\"height\":705},{\"@type\":\"WebSite\",\"@id\":\"http:\/\/bizwomenrock.com\/beta\/#website\",\"url\":\"http:\/\/bizwomenrock.com\/beta\/\",\"name\":\"Biz Women Rock!\",\"description\":\"Inspiring Interviews With The World's Most Incredible Business Women\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"http:\/\/bizwomenrock.com\/beta\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"http:\/\/bizwomenrock.com\/beta\/#\/schema\/person\/6722c978698b3cbf05df315a70908de5\",\"name\":\"Katie Krimitsos\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"http:\/\/bizwomenrock.com\/beta\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/87e983f91bd300b5572a2f6035b7580329bbd8c73506496f6be300a26cf12b00?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/87e983f91bd300b5572a2f6035b7580329bbd8c73506496f6be300a26cf12b00?s=96&d=mm&r=g\",\"caption\":\"Katie Krimitsos\"},\"url\":\"http:\/\/bizwomenrock.com\/beta\/author\/katie\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"BWR 139: INC. Named Her Marketing Book One Of The Top 10 in 2014 for Good Reason with Alexandra Watkins - Biz Women Rock!","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"http:\/\/bizwomenrock.com\/beta\/inc-named-her-marketing-book-one-of-the-top-10-in-2014-for-good-reason-with-alexandra-watkins\/","og_locale":"en_US","og_type":"article","og_title":"BWR 139: INC. Named Her Marketing Book One Of The Top 10 in 2014 for Good Reason with Alexandra Watkins - Biz Women Rock!","og_description":"How do you\u00a0become a Biz woman who ROCKS? Listen to our Interview with Alexandra Watkins of Eat My Words to find out! Alexandra Watkins blew my mind! Super energetic and scary smart, she shares why she started her company\u00a0Eat My Words and how she’s built a ridiculously successful business just focusing on naming companies. \u00a0Her […]","og_url":"http:\/\/bizwomenrock.com\/beta\/inc-named-her-marketing-book-one-of-the-top-10-in-2014-for-good-reason-with-alexandra-watkins\/","og_site_name":"Biz Women Rock!","article_published_time":"2015-01-26T05:30:43+00:00","article_modified_time":"2017-09-18T16:59:26+00:00","og_image":[{"width":634,"height":705,"url":"http:\/\/bizwomenrock.com\/beta\/wp-content\/uploads\/2014\/11\/Alexandra-Watkins.jpg","type":"image\/jpeg"}],"author":"Katie Krimitsos","twitter_misc":{"Written by":"Katie Krimitsos","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"http:\/\/bizwomenrock.com\/beta\/inc-named-her-marketing-book-one-of-the-top-10-in-2014-for-good-reason-with-alexandra-watkins\/","url":"http:\/\/bizwomenrock.com\/beta\/inc-named-her-marketing-book-one-of-the-top-10-in-2014-for-good-reason-with-alexandra-watkins\/","name":"BWR 139: INC. Named Her Marketing Book One Of The Top 10 in 2014 for Good Reason with Alexandra Watkins - Biz Women Rock!","isPartOf":{"@id":"http:\/\/bizwomenrock.com\/beta\/#website"},"primaryImageOfPage":{"@id":"http:\/\/bizwomenrock.com\/beta\/inc-named-her-marketing-book-one-of-the-top-10-in-2014-for-good-reason-with-alexandra-watkins\/#primaryimage"},"image":{"@id":"http:\/\/bizwomenrock.com\/beta\/inc-named-her-marketing-book-one-of-the-top-10-in-2014-for-good-reason-with-alexandra-watkins\/#primaryimage"},"thumbnailUrl":"http:\/\/bizwomenrock.com\/beta\/wp-content\/uploads\/2014\/11\/Alexandra-Watkins.jpg","datePublished":"2015-01-26T05:30:43+00:00","dateModified":"2017-09-18T16:59:26+00:00","author":{"@id":"http:\/\/bizwomenrock.com\/beta\/#\/schema\/person\/6722c978698b3cbf05df315a70908de5"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["http:\/\/bizwomenrock.com\/beta\/inc-named-her-marketing-book-one-of-the-top-10-in-2014-for-good-reason-with-alexandra-watkins\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"http:\/\/bizwomenrock.com\/beta\/inc-named-her-marketing-book-one-of-the-top-10-in-2014-for-good-reason-with-alexandra-watkins\/#primaryimage","url":"http:\/\/bizwomenrock.com\/beta\/wp-content\/uploads\/2014\/11\/Alexandra-Watkins.jpg","contentUrl":"http:\/\/bizwomenrock.com\/beta\/wp-content\/uploads\/2014\/11\/Alexandra-Watkins.jpg","width":634,"height":705},{"@type":"WebSite","@id":"http:\/\/bizwomenrock.com\/beta\/#website","url":"http:\/\/bizwomenrock.com\/beta\/","name":"Biz Women Rock!","description":"Inspiring Interviews With The World's Most Incredible Business Women","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"http:\/\/bizwomenrock.com\/beta\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"http:\/\/bizwomenrock.com\/beta\/#\/schema\/person\/6722c978698b3cbf05df315a70908de5","name":"Katie Krimitsos","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"http:\/\/bizwomenrock.com\/beta\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/87e983f91bd300b5572a2f6035b7580329bbd8c73506496f6be300a26cf12b00?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/87e983f91bd300b5572a2f6035b7580329bbd8c73506496f6be300a26cf12b00?s=96&d=mm&r=g","caption":"Katie Krimitsos"},"url":"http:\/\/bizwomenrock.com\/beta\/author\/katie\/"}]}},"_links":{"self":[{"href":"http:\/\/bizwomenrock.com\/beta\/wp-json\/wp\/v2\/posts\/1695","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/bizwomenrock.com\/beta\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/bizwomenrock.com\/beta\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/bizwomenrock.com\/beta\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/bizwomenrock.com\/beta\/wp-json\/wp\/v2\/comments?post=1695"}],"version-history":[{"count":6,"href":"http:\/\/bizwomenrock.com\/beta\/wp-json\/wp\/v2\/posts\/1695\/revisions"}],"predecessor-version":[{"id":2031,"href":"http:\/\/bizwomenrock.com\/beta\/wp-json\/wp\/v2\/posts\/1695\/revisions\/2031"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/bizwomenrock.com\/beta\/wp-json\/wp\/v2\/media\/1697"}],"wp:attachment":[{"href":"http:\/\/bizwomenrock.com\/beta\/wp-json\/wp\/v2\/media?parent=1695"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/bizwomenrock.com\/beta\/wp-json\/wp\/v2\/categories?post=1695"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/bizwomenrock.com\/beta\/wp-json\/wp\/v2\/tags?post=1695"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}