{"id":2734,"date":"2015-07-17T07:20:28","date_gmt":"2015-07-17T12:20:28","guid":{"rendered":"http:\/\/bizwomenrock.com\/?p=2734"},"modified":"2015-07-17T07:24:09","modified_gmt":"2015-07-17T12:24:09","slug":"5-ways-to-leverage-facebook-groups-for-your-business","status":"publish","type":"post","link":"http:\/\/bizwomenrock.com\/beta\/5-ways-to-leverage-facebook-groups-for-your-business\/","title":{"rendered":"5 Ways to Leverage Facebook Groups for Your Business"},"content":{"rendered":"<p>For the past year, I\u2019ve had the privilege of running one of the coolest Facebook Groups I know&#8230;the <a href=\"https:\/\/www.facebook.com\/groups\/BWRConnect\/\" target=\"_blank\">BWR Connect,<\/a> the private group for the Biz Women Rock community (okay, so that\u2019s a totally biased opinion). \u00a0\ud83d\ude42<\/p>\n<p>&nbsp;<\/p>\n<p>All joking aside, I\u2019ve been enmeshed in Facebook Groups quite a bit, both as an organizer and as a member. \u00a0And being so up close and personal has given me a unique vantage point of how YOU, a participant within groups, can truly leverage their power to benefit your business!<\/p>\n<p>&nbsp;<\/p>\n<ol>\n<li><b><span style=\"color: #ff6600;\">Make yourself known.<\/span> <\/b>\u00a0It\u2019s very easy to be a quiet observer in a Facebook Group. \u00a0Plenty of action going on, posts to ponder, people to see. \u00a0But taking action and posting often can establish you as a leader within the group.<\/li>\n<li><span style=\"color: #ff6600;\"><b>Comment on others\u2019 posts.<\/b><\/span> \u00a0Taking the time to comment on other members\u2019 posts shows that you care, you\u2019re interactive and that you took the time to read and ponder the post someone made. \u00a0If you show others love, they are bound to show you love back.<\/li>\n<li><span style=\"color: #ff6600;\"><b>Don\u2019t try to get business. <\/b><\/span>\u00a0<i>Wait, what?! <\/i>\u00a0Yes, yes, I know I started this email with how you could get business out of Facebook Groups, but bear with me. \u00a0The purpose of participating in a Facebook Group is NOT to push market yourself. \u00a0It\u2019s NOT to post all about you and your services and shove your message in front of the other group members. \u00a0It\u2019s about attraction marketing. \u00a0Facebook Groups give you a platform to become a thought leader and someone who is <i>worth learning more about! <\/i>Spamming a group will not only piss off everyone else in the group, but (at least in my group) it\u2019ll get you kicked out.<\/li>\n<li><span style=\"color: #ff6600;\"><b>Help others.<\/b> <\/span>\u00a0The business philosophy I\u2019ve always believed in is: give, give, give&#8230;then you\u2019ll receive. \u00a0Nowhere is this more obvious than on social media. \u00a0And especially in a Facebook Group. \u00a0When you help your fellow members out by commenting on their posts, answering their questions, private messaging them with support if appropriate, you become memorable and top of mind. \u00a0Which translates into others wanting to know more about you and wanting to help you!<\/li>\n<li><span style=\"color: #ff6600;\"><b>Be proactive with your fellow members.<\/b> <\/span>\u00a0Notice another member has something that another is asking for? Tag them in the post to connect them. \u00a0See a post on a member\u2019s timeline about something great they did? Give them a shout out in the group! Have a resource that could help another member? Share it with them! Whatever you do, <i>actively look for ways you can help your fellow members!<\/i><\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<p><i>But Katie, I don\u2019t have the time to be so active in all these groups! <\/i>you might be thinking. \u00a0Okay, then just choose ONE and commit to being active in some way every day.<\/p>\n<p>&nbsp;<\/p>\n<p><i>What if I\u2019m not in any groups? <\/i>Go join one! \u00a0You can search in Facebook according to your interests and it will show all the different groups that might be a good fit for you! \u00a0Go check them out and jump right in!<\/p>\n<p>&nbsp;<\/p>\n<h3><b>What Results Can You Get From Using Facebook Groups Correctly?<\/b><\/h3>\n<p>&nbsp;<\/p>\n<p>By becoming a thought leader, giver and person of interest within a Facebook Group, you can benefit in a multitude of ways. \u00a0Business can come directly your way. \u00a0Opportunities for partnerships can find you. \u00a0Offers to speak can happen.<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #0000ff;\"><strong>When you make yourself a valuable resource within a Facebook Group, you become visible, approachable and memorable&#8230;all which will help your business!<\/strong><\/span><\/p>\n<p>&nbsp;<\/p>\n<p>So go become a Facebook Groupie and let me know what results you see using these strategies!<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>For the past year, I\u2019ve had the privilege of running one of the coolest Facebook Groups I know&#8230;the BWR Connect, the private group for the Biz Women Rock community (okay, so that\u2019s a totally biased opinion). \u00a0\ud83d\ude42 &nbsp; All joking aside, I\u2019ve been enmeshed in Facebook Groups quite a bit, both as an organizer and [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2735,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[1129],"tags":[1208,1210,1211,22,1191,1207,41,366,1209],"class_list":["post-2734","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-attraction-marketing","tag-biz-women-rock","tag-bwr-connect","tag-facebook","tag-facebook-groups","tag-groups","tag-marketing","tag-sales","tag-spam"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>5 Ways to Leverage Facebook Groups for Your Business - Biz Women Rock!<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/bizwomenrock.com\/beta\/5-ways-to-leverage-facebook-groups-for-your-business\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"5 Ways to Leverage Facebook Groups for Your Business - Biz Women Rock!\" \/>\n<meta property=\"og:description\" content=\"For the past year, I\u2019ve had the privilege of running one of the coolest Facebook Groups I know&#8230;the BWR Connect, the private group for the Biz Women Rock community (okay, so that\u2019s a totally biased opinion). \u00a0\ud83d\ude42 &nbsp; 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