BWR 152: How to Get Butts in the Seats at Your Events with Sarah Boyd of Simply Stylist

Published March 11, 2015 | By Katie Krimitsos

How do you become a Biz woman who ROCKS?

Listen to our Interview with Sarah Boyd of Simply Stylist!

Sarah Boyd leveraged her previous career as a Public Relations diva in the fashion industry to build Simply Stylist…her answer to an industry that needed a community! Simply Stylist helps bring the players in the fashion industry together to learn from one another and connect with each other through their conferences and monthly events. In this inspiring interview, Sarah shares what it takes to put on a super successful event, how to make sure people show up (even when most of the tickets haven’t been sold!) and how to build out more resources based on the feedback of customers.

Sarah’s Kick-A$$ Quotes:

I go with my gut. I take risks and when I feel something, I go for it.

It’s about trial and error and seeing what works, what audience is a fit with your brand.

You can be the nice girl, but still get respect and get what you want.

Resources We Discussed:

Fashionista.com – you can pay to get on a list of very interested fashion folks (and you’ll hear a cool way you can use this resource in the interview!)
PR & Marketing Media Czars – a group of fellow marketers and PR folks who can help you out!