BWR 043: Barbara Kasoff: How to Lead and Connect Business Women All Over the Nation

Published May 19, 2014 | By Katie Krimitsos

How do you build an entire movement that is impacting women in business?

Listen to our Interview with Barbara Kasoff, Founder of WIPP (Women Impacting Public Policy) to find out!

Barbara Kasoff is President and Co-Founder of Women Impacting Public Policy, Inc. (WIPP), a nonpartisan public policy advocacy organization advocating on its coalition of 4.7 million businesswomen including 75 business organizations. WIPP identifies important trends and opportunities and provides a collaborative model for the public and private sectors to increase the economic power of women-owned businesses. WIPP was founded in June of 2001. Barbara previously owned Voice-Tel of Michigan, a voice messaging enterprise, Voice Response Corporation, a database marketing company and in a global expansion opened Voice-Tel of Australia and New Zealand. She incorporated her skills in management and communications, empowering her companies to secure a solid foothold in the rapidly expanding world of communications. Prior to becoming a business owner, Barbara previously served as a Senior VP of Research and Software Development for World Computer Corporation. In this inspiring interview, Barbara shares about her business journey and why having a voice in public policy is foundational for your business!

Barbara’s Kick-A$$ Quotes:

The biggest failure that anybody could ever have is to never try.

You can never tell how good a partner your competitor could become to you.

If you help another company or another business owner become successful, you help build jobs and you help make a better community and a better country for everybody.