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How do you get Super Stars like Madonna to wear your fashion?

Listen to our Interview with Becca McCharen, Founder of Chromat to find out!

Becca McCharen started her career as an architect.  But her love for creating unique fashion pieces like bras, skirts and bathing suits in her “off time” snowballed into a full-fledged fashion force!  Her company Chromat lives for creating structural experiments for the human body.  Her architectural body cages have become her calling card, noticed and worn by Hollywood stars like Madonna, Beyonce and Nicki Minaj! Becca’s inspiring story chronicles her company’s inception, it’s fantastic growth and insights into New York’s fashion scene.  She is raw, humble and making major dents in the fashion industry!

Becca’s Kick-A$$ Quotes:

I’m proud of what we’ve been able to accomplish left to our own devices and figuring out ways to make it profitable.

As a craftsman, you have to sell your work because you have to get money to continue doing what you love.

The way we’ve always gotten money to fund our projects is just through sales.

Becca’s Favorite Business Books

The End of Fashion: How Marketing Changed the Clothing Business Forever by Teri Agins

Good to Great by Jim Collins

The E-Myth Revisited by Michael Gerber

Click Below to Listen to one of Becca’s Favs for FREE!

Find out more about Becca & Chromat!